YouTube Channel: Shelbizleee

If you spend enough time wandering around climate and sustainability content online, sooner or later you’ll probably run into the YouTube channel Shelbizleee. I found it while looking up something random about sustainable fashion, and somehow ended up staying for videos about plastic, overconsumption, and the occasional deep dive into greenwashing.

The channel is run by Shelbi Orme, and her style feels very much like someone talking honestly about trying to live more sustainably in the real world. Not the Pinterest-perfect, zero-waste aesthetic where everything is stored in matching glass jars, it is more like: I’m trying my best, here’s what I’ve learned along the way.

A lot of her videos start with questions I’ve definitely asked myself before: Is thrifting actually sustainable? Are eco-friendly brands legit or just good marketing? Does my personal consumption even matter in the big picture? And instead of pretending there’s always a clean answer, she usually walks through the good, the bad, and the slightly uncomfortable parts of the conversation.

What I personally appreciate is that the channel never makes sustainability feel like a competition. There’s a refreshing amount of honesty about trying, messing up, and learning. In one video she says something along the lines of “If you’re trying, you’re already doing better than you think,” and that mindset really sticks throughout the channel.

The topics go beyond just lifestyle tips, too. Some videos unpack marketing claims brands make about sustainability, others explore how consumer culture shapes environmental impact. It’s the kind of content that slowly changes the way you look at everyday choices: clothes, packaging, even the way companies advertise “green” products.

For me, watching the channel feels less like getting instructions and more like joining a conversation. Watching it doesn’t make you feel like you need to overhaul your entire life overnight. Instead, it feels more like someone sharing what they’ve learned after spending a lot of time researching sustainability and occasionally realizing things are more complicated than they seem. It’s thoughtful, a little reflective, sometimes a bit critical but never preachy.

And honestly, that’s probably why I keep going back to it. Not because it promises a perfectly sustainable lifestyle, but because it feels like someone sharing the ongoing process of trying to live a little more consciously in a very imperfect world.